Written by Storify announced that the site is now in public beta today, which means anyone can create an account and share stories with social media. This is definitely a tool that I wanted the journalism and public relations students to play around with this semester. Problem was – people couldn’t get account access immediately due to [...]
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The Brand: You
A presentation on personal branding for students Nike. Starbucks. Oprah. What do shoes, coffee and a talk show host have in common? They all have cultivated and maintained powerful brands. They’re reputation’s are powerful, effective and respected by consumers. As students begin to enter the workforce, it becomes apparent that they need to take charge [...]
READ MORE »Suzi Steffen discusses Blogging, Journalism & Social Media
An Interview with Suzi Steffen, Adjunct Professor of Journalism at the University of Oregon in Eugene, Oregon Suzi is a journalist/writer and a teacher of writing, speech, research and journalism. Currently, she is an adjunct professor at the University of Oregon and teaching J361: Reporting 1 at the School of Journalism & Communication. A blogger, [...]
READ MORE »Corinne Weisgerber on Social Media, Public Relations and Blogging
An Interview with Dr. Corinne Weisgerber, Assistant Professor of Communication at St. Edward’s University in Austin, Texas Dr. Corinne Weisgerber is an assistant professor at St. Edward’s University in Austin, Texas. She is currently teaching a variety of courses in communication including Comm3309: Social Media in Public Relations. Corinne’s current research interests include social media, [...]
READ MORE »Twitter Connects Students from Across the U.S. in #JRLWeb Chat
Twitter can be overwhelming for students. Tweets, retweets, lists, hashtags and tweet chats are ideas that have seemingly made some of the students at the University of Memphis feel like they are living in a 140-character tornado. Nonetheless, the students in J4801 and J7200 participated in a cross-university Twitter Chat (#JRLWeb) involving students from Lehigh [...]
READ MORE »Journalism Students use Twitter & Hashtags for Scavenger Hunt
In an effort to get the journalism student acclimated to using Twitter for journalistic purposes, they were asked to complete a scavenger hunt using their smart phones or laptops. The students were paired up and sent to hit the pavement in search of their social media “treasures”. With 20+ students, there were a lot of [...]
READ MORE »How-To: Add a LinkedIn Button to your WordPress blog
A blog can be used as a part of your online portfolio when pitching your brand (it equity) to future employers. Your blog will serve as a means of not only spreading information and creating content, but also in making you an “expert” in that industry or topic. It is with this in mind that [...]
READ MORE »Transition from WordPress to BlueHost
Well, after a few weeks of watching more YouTube videos, reading discussion forums and nearly pulling my hair out I have FINALLY gotten my WordPress blog moved over to http://thesocialmediaeducator.com using BlueHost. Being a PR girl, I’m not all that HTML savvy. I took a class last semester. I designed a website in Dreamweaver. I [...]
READ MORE »Week 1 in the Undergraduate SM course
Written by The University of Memphis undergraduate course in Social Media & Mass Communication got underway last week. As I assumed it would, the course attracted a large number of students with various backgrounds and concentrations. The class primarily consists of print and broadcast journalists, but we also have some advertising, PR, communications and even a Chemistry [...]
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my dreamweaver page updates
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